Why Hire Me?

As much as I would love to swap life stories and pet pics over a beer or tell you about how awesome I am at Photoshop, thats not why your investing your valuable time your reading this. What your probably wondering is, what makes me a better choice for your design project or position then the other options you have. Should you hire me, and if so, why? Those are good questions.

Besides all the usual reasons, like a great work ethic, stellar soft skills, formidable design chops, a rock solid network etc... I can offer you something that a better or more qualified designer might not be able to. I'm a local native who truly loves this wonderful corner of the world we have the good fortune to call home. As a 4th generation Coloradan, I'm someone who gets the Boulder area lifestyle and culture in a way that only comes with time.

You won't find a person who loves it here more than I do, or that is more at home in Boulder then I am.  When people ask me why I live here, I simply say, "The View" and "Because I Fit In". I am blessed with Niwot's curse. Perhaps you've heard of it. As long as I can look up and see those giant rocks everyday, all is right with the world. It's something more than that which keeps me anchored here though. The big reason is, when I walk down the street on any given day, the people I cross paths with smile sincerely, and they look genuinely happy. Boulder has something special, that few other places in the world do.  

If your the decision maker at a local business and you "get" what it is I just said, maybe we have other things in common too. Perhaps working together could be mutually beneficial, and fun. Do you like PUPPIES? Me too! What about PIZZA and, the BEATLES? Yes? Floating thru the feather light SNOW on a POWDER day???...Maybe you also stoked to be living in a town where the DEAD play every summer, and RIDING A BIKE TO WORK, even in a blizzard, is normal.

Ok I could see this potentially working out. Before going any further, a few things on my list of mandatories are... To be treated with dignity and respect at all times. To have my time treated as something precious and irreplaceable. If I'm going to invest a chunk of it working for your agenda, please make it a worthwhile exchange.My career goal is to be 100% professional & 100% honest 100% of the time, while providing indispensable services of exceptional value. I expect the same from anyone I do business with.

Hopefully if you read this far, I have peaked your curiosity enough to start a 2 way conversation. If so I invite you to call or e mail me so we can set up a time to chat and talk shop. Perhaps we could even take a test drive and try working together for a week NSA to see how things fit. I look forward to connecting with any and all like minded creatives in this neck of the woods. Until then, thanks for your time and I hope you enjoy the rest of your day. Peace. BPS  brian@brianpaulsmith.com 541-282-3390. P.S. If you just want to cut to the chase and shoot me a design challenge to see if I have what your looking for, I'm cool with that.

How I got started in web design.


Way back in 2001 I was living in Port Townsend Washington and running a knife sharpening business.  I decided to start a training course teaching other people how to sharpen knives.   A friend of mine in town who was a tried and true computer geek offered to build a website for me to advertise. I think I paid him 500 bucks. The url was “thesharpeningschool.com 


It was clunky, awkward and ugly but this was 2001 and the Internet was just being born.  I was one of the first people I personally knew who had an actual website. Nobody really even had email addresses back then, And about the only thing driving the Internet was porn.  


If you had something other than dial-up you are on the cutting edge. I still remember getting my first “high-speed” connection.  I also remember the day when I was doing a search on whatever POS search engine was on tap at that time,  and my geek friend  says check this out,  there’s this new, better search engine called Google.  


The words “if only” do come to mind when recalling that period of my life.  At that age I was mostly interested in playing my guitar, smoking pot and going on tour with the String Cheese Incident.  I considered buying stock not much different than gambling in Vegas.   Needless to say I did not buy any google stock.  


Anyway, that website wound up being profitable and I had it up thru 2004.  At a certain point the website broke and I needed access to the c-panel we’re it was hosted to fix it.  Alas, the friend who built the website had moved out of state and didn’t leave me his contact info or the password keys to my website.  The host service could do nothing about this and the site died from spam attacks and lack of maintenance.  


After that experience and several others involving paying design firms piles of money to do my graphics and then having them hold my assets hostage while simultaneously overcharging me,  I had had enough.


I vowed to take control over the advertising and brand aspects of my business.


So in the winter of 2008 I was living in Ashland Oregon.   I got a cheap piece of WYSIWYG software, a hosting account with bluehost and the url of my full name brianpaulsmith.com (which I still own 12 years later and will never sell). I have probably built and rebuilt that website 10 or more times.  I’m getting ready to build it out again.  


I think I also tried writing an ebook and selling it online as one of my first forays into the craft. After a few months I had gotten a barter gig working with dreamweaver on a local publication called the Ashland Wellness Guide.  I leveraged a 30 day free trial for adobe dreamweaver and by the time I was done with that project, I had another gig lined up, but my free trial was about to expire.


So one of my business associates paid me in hardware/software to build his companies website for hairdressing scissors.   He bought me a brand new iMac along with the adobe creative design suite (CS3/4) and I built him a website in Flash, which was all the rage at that time.  


Then I discovered Wordpress, and it was love at first click.   The concept of a browser based CMS was so revolutionary, it just blew my mind and the possibilities of web publishing wide open.  I spent the next several years studying Wordpress and the Adobe creative suite on the Lynda software training library website, which is now called Linkedin Learning.   I also took a web design boot camp  in 2011 and got ripped off by a few people on jobs with no contract.   The sort of stuff we freelancers all go thru.  


I have lost track of how many sites I built in that era.  I took freelance gigs whenever I could get them and wasn’t afraid to undercharge just to get some work and experience.  The internet moves so fast I doubt anything I built in that time period is still live today.  



Somewhere  around 2014 I fell out of love with Wordpress for the same reasons everyone else does.  Too many security issues and random plug-ins that would break every time the software was updated.   There was no set it and forget it with the Wordpress platform.   I inevitably got warning e mails from my hosting service on a regular basis and at a certain point, I gave up the ghost.  


That summer I shut down my WP sites, let my hosting service expire and decided to  leverage may Facebook and Instagram accounts to be my de facto websites.  At that point in time organic traffic thru Facebook and Insta was in its heyday and everyone I knew was using it.  It worked very well as an advertising and network vehicle.   Plus it was free.   This was before the “algorithms”  that infamously “face f*#ked” myself and everyone I knew who had built up followings on those platforms.  


Almost overnight  in 2017 the  free organic traffic party came to a screeching halt and the big brother spy aspect really started to rear its ugly head.  It was all down hill from there.  In the words of a well known artist buddy  who had way more fans snd friends then I did “Facebook Is dead to me”  I am proud to say that in the fall of 2018 after being hacked and spied on one too many times,  I shut down my FB and Insta accounts permanently.  


Over the years I have had a few web consulting clients   of gigs maintaining pre existing websites for companies I worked for.  I am the web and graphic design guy for the super small company that employs me at present.  


Fast forward to April 2020 in the middle of the COVID 19 lockdown.


By some stoke of luck I was watching photoshop tutorials on YouTube and an ad for Webflow comes on.  I am immediately like WHAT??? click… OMG for real…..My Web design prayers have been answered!!!   Finally some super smart guy pioneered what myself and many other professionals consider to be the ULTIMATE web publishing tool.  


Since that time I have been taking every class offered on Webflow University, the softwares free training program.  I know what every other web design and development professional who has discovered Webflow knows.  This platform is the most important development in web publishing in the entire history of the internet.  


I just want to say thank you to the 2 brothers who built this software and company.  I am 100% on board and  Look forward to a new chapter in my career as a web professional.  


I am currently available for freelance projects and open to full time positions at agencies or business in need of a dedicated UX/UI web professional on their team.  No job is too big or small.  Feel free to hit me up if you read this far and could use a seasoned vet with  formidable skills and tools on your site build or remodel.  Thanks for reading.  Go Go Webflow.  

Randomly listed off the cuff things about me that

may be relevant or of interest to

potential clients, employers & co workers


I have a healthy sense of humor and LOVE intelligent sarcasm.

I approach the art and science of UX/UI design as Fung Shui for computer screens.

I am very practiced at learning new software as agile dev teams ideate.

I am a child at heart.  

I'm easy going and try to have as much fun as I can every day.

I have a sophisticated wide ranging taste in music.

I'm calm, quiet and even tempered  most of the time.

I'm the sort of person that you can stand to be in the same room with 40 hrs a week.

For me, creativity is as natural as breathing.  

I am equal parts designer, artist, scientist & technician.

I talk out loud to myself when I work.

I name my cars and computers.

I love making gourmet food.

I strive to never be in a hurry, and always be on time.

I am a percussionist who is also known for having exceptional timing in other areas of life.

I have latent physic abilities that show up rather randomly and create interesting happenstance.

I am a Fractal Art pioneer and explorer.

My Motto… the 3 P’s.  Pizza, Popcorn and Puppies, keep em close.

I am a 9th generation American and a 4th generation Coloradan.

My Grandfather on my mothers side was a 33rd Degree Free Mason who navigated a B-17 on 195 bombing missions over Germany during WW II

I am a Middle Earth Scholar.  I also have great love for the works Harry Potter, His Dark Materials and A Song of Ice and Fire (GOT).

I’m a juggler that can pass balls with other jugglers.

This is a good non technology example of my ability to work as a team and collaborate so as not to “drop the ball”

I have specialty of Deville sticks with 35 years of practice.  I have taught 100s of people this elusive skill.

I can think on my feet and improvise.

I am very adept at multi tasking, but can also hone in on a laser focused single task.

In high school I sang in the senior choir.  

I like to listen to music while I work and sing along.

In 2011  I cofounded a Beatles tribute band called Strawberry Fields.

While I am no digital native, my best friend in jr high school was one of the original pioneers of the internet.

I am a master level technician in all aspects of large format fine art reproduction printing.  I am one of the foremost professionals in America for this kind of service to artists.

According to Linkedins competence test, I am in the top 70% of Photoshop professionals worldwide.  

I am a hard core, to the bone big mountain snowboarder that lives to drop an untracked line on a powder day. Everything else in life is a means to that end, at least as long as I can walk.

In 2008 I started a Youtube channel called Powder POV and  pioneered helmet camera filming on Mt Bachelor several years before go pros were even on the market..

In 2010 I bought the url mtbachelor.co and started an independent ski area Wordpress blog called  Unofficial Mt Bachelor were I featured my helmet camera movies and posted relevant Adsense ads.

I love good connoisseur grade cannabis and always have. I am exceptionally skilled at rolling joints.   I have grown, trimmed, and smoked unimaginable quantities of high grade stash during the past 14 years since it started to become legal.  

In general, Im as pro hemp as it gets.  I have also walked beside and am on a first name basis with some of the most influential  figures in American cannabis legalization history.

I am the sort of person who isn’t afraid to think for myself, question assumptions and be different from the rest of the pack when I see a good reason. This happens a lot.   I have always been like that, so I’m used to it.  

I would totally be the kid pointing out the obvious in the book, The Emperors New Cloths.

Pardon the cliche, but thinking outside the box is my baseline behavior pattern.  

I’m more like question everything, including but not limited to laws of nature and think outside the 3rd dimension to harness the infinite power of the spiraling double helix fractal hologram that shapes our very existence at the quantum level.  

My motto…  No one is in charge.

A few of my Heros, some fictional, some non fictional


Nickola Tesla

Paul Stamits

Ida Rolf

Paramahansa Yogananda

Pope Sixith the 5th.

Elon Musk

Sasha Shulgin

Nick Sands

Amma

Eckhart Tolle

The Dali Lama

John Mayer (aka John Slayer)

Albert Hoffman

Sirius Black

Andres Segovia

Howard Pinsky

Buckminster Fuller

AC Bhaktivedanta Swami

The McKenna brothers

Colonel Harland David Sander (KFC)

All members of the band Phish

All members of the Beatles

Bob Marley

Tom Petty

Howard Roark

John Galt

Benjamin Franklin

Steve Jobs

Luther Burbank

Lord Azril

Lyra Belacqua

Iorek Byrnison

Seraphim of Sarov

Archbishop John Maximovich

I am a classically trained musician and I approach my design practice with a musical mindset.

“Great design should emulate the qualities of a great song.  Above all, its success can be measured by its ability to stand the test of time.” Brian Paul Smith"

My ability to use computers to learn new skills and constantly adapt as technology advances is my primary survival mechanism in Post Covid 21st century America.

That being said, my goal is to spend as much of my life, not looking at a computer screen as I can.

I have the Smith gene and have always excelled at hand craft.  Designing is no different.  It comes naturally.

I’m a use the right tool for the right job kinda guy.  

Thats why I use a top of the line 22HD Wacom Cintig “Big Boy Designer” interface to do my digital work so my physical interaction with the device is very tactile and organic.

It also makes me at least 2 times faster and more accurate than any designer who is NOT using a touch screen input device.  

My Motto…Better tools = better work, faster.


I am an internationally recognized visual artist specializing in the medium of lenticular printing.   My creative works are hanging in collections around the world.  

I headed the creative/art department for a multi year big budget large scale art install at Burning Man in 2012-2013.  In 2013 my teams project, Sacred Spaces Village, won the Golden Rebar Award for Best Theme Camp.


Ultimately, I would like to find a job working with other tech pioneers who have also been to, or want to go to Burning Man and who get how influential  that event is in the fields of art, technology and design.

I have had numerous clinical administrations of the worlds most potent entheogens  NN and 5 MEO DMT (aka the Spirit Molecule.)
Its no secret that in the Silicon Valley and elsewhere in tech pioneering circles, the most innovative prolific designers artists and thinkers in history have employed

entheogens to spur creative lucidity and gain an edge to solve the worlds greatest creative design challenges and invent the most beloved devices known to man.  

Being an eye witness to the experience, I can attest to the immense value these tools have for innovation in creativity and design.

In the non computer realm.  I am peer recognized master sharpener with over 20 years of commercial experience servicing high end beauticians shears and culinary cutlery.

The two main men I apprenticed with for this craft were both inventors that created game changing analog user interfaces that turned entire industries upside down with their disruptive innovation. What these new tools allowed for was a next gen increase in the quality of work that was humanly possible.  Ie: how sharp can you possibly make a knife or shear?  It gave birth to a phrase I coined,  “Maximum Sharpness”.  


Here is a level of edge on a cutting tool that is unsurpassed in history.  The stuff of Samarii sword legend.   The kind of edge that can literally split a human hair.

This paved the way for the people using the tools that our tools serviced  to in turn do better work faster.

In the food service industry, the biggest cost is labor and the second biggest is ingredients.

What if???? By simply making the tools that the people preparing the food used to cut the food sharper, the level of ingredient efficiency was literally doubled, and siamotainously so was the quality.

All while cutting labor costs in half and making the chefs love their jobs twice as much.  Oh and too boot, food tastes twice as good when its cut with a sharp knife.   Try it.

I don’t know about you, but that is my kind of User Experience Design and my kind of business equation.


I founded and ran a bootcamp sharpening training school in Port Townsend Washington and have taught many people how to sharpen professionally.

My first student, on his first day in the field, thru happenstance, pitched a free demo to some chefs taking a break in an alley in Berkley California.

The chefs were impressed with the work (they had the chic Japanese global knives which had just come onto the market, the ones that Don Norman loves ) so they gave my student every knife in their kitchen to sharpen and then fed him lunch.  

The place had some French name, Chez something….

As it turned out, true story, that restaurant was non other than Alice Waters World Renowned Organic Bistro  Chez Panisse.

At that time I believe it was rated the best restaurant on Earth by many food critics.  

To summarize, My first student, on his first day, lands an account with one of the best restaurants in the world.

All because I enabled him to provide an exceptional value by solving a common problem with an innovative design solution.


I bring the same attitude and approach to my UX/UI design, thats why I think this story is reinvent.  

That, and its a great story.  BTW Im a story teller too.



I consider quality and value before price with every purchase decision I make.

I aways buy the best quality tools and education I can obtain regardless of price.

I am in my very essence allergic to mediocrity and irresistibly
drawn to excellence in every area of life.

I am hardwired to a fault to be punctual.  

Ask anyone who knows me.  If I was a device I’d be a Swiss watch.

I believe in to the penny, fiscal accountability.  

I am genetically pre dispositioned to make everything around me work better and
more efficiently.

I see everything as energy in different forms.

I see the world as numbers and geometric patterns.

I am fascinated by mathematics and hidden codes that shape the universe like phi ratios the fibonacci sequence  and vortex geometry.

I practice rigorous honesty and strive to have a transparent life.

I value a clear conscience and a good nights sleep above most things in life.

I believe that we are all one eternal being of pure love, sharing in
an illusory experience of separation.  

I only want what wealth I have earned thru providing exceptional value to my fellow humans.

I believe that always  doing what you say you will,  is the greatest secret to a life by design.  

As one friend puts it, “ You’re either a victim of circumstance, or a master of intention.”  I strive to be the latter.



I am a dog person, (who also loves cats.)  

I'm loyal like a dog.

Im pretty sure, I was a dog in a past life.

I relate to dogs better then I do with some humans.


I am an innovator by nature.  If its in my environment,  I will make it more efficient

Building better mouse traps is just what I do and have always done




The BIG Question:

Why should you pay me 10s of thousands of dollars or more every year?  

The short answer… Math!


If you hire me,  I will earn the enterprise you represent a larger sum than you pay me.

The cost to value ratio in every service I provide is a solid investment.  

The day that isn’t the case is the day I issue a refund.

That’s how I roll.


To summarize,


Im smart, fun, creative, competent, punctual & honest.  

I know how to think like a business person.

Solving problems and coming thru with high quality design deliverables

puts me in my happy place.


Are you my design tribe?


If you have invested the time and effort to read this far, I propose we work together for a week and try things out, NSA.